Marketing Help for Locally Owned, Small Business Owners and Service Providers

Emily J. Wiegert | The Back Pocket CMO

hello@thebackpocketcmo.com

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    • Home
    • Marketing Help
      • Marketing Services
      • Law Firm Marketing
      • Fractional CMO
    • Resources
    • FAQ
    • Notes
      • Reviews
      • Case Studies
      • Portfolio
      • About
      • Blog
      • Marketing Philosophy
      • Speaking
      • Featured UpCity Article
    • Contact
Emily J. Wiegert | The Back Pocket CMO

hello@thebackpocketcmo.com

  • Home
  • Marketing Help
    • Marketing Services
    • Law Firm Marketing
    • Fractional CMO
  • Resources
  • FAQ
  • Notes
    • Reviews
    • Case Studies
    • Portfolio
    • About
    • Blog
    • Marketing Philosophy
    • Speaking
    • Featured UpCity Article
  • Contact

Need a Speaker for an Upcoming Event?

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Keynote Presentations

Avoiding the Ick: Ethical and Honest Marketing for a Sustainable Business

I help business owners and personal brands grow their businesses by speaking about the evolution of marketing from recent "bro-" and "hype-" marketing to marketing ethically and honestly to achieve their business goals.


I want audiences to leave 

  • having confidence in their own personality to promote their business.
  • knowing the value of their voice in their business' marketing strategy.
  • feeling like they can simplify their marketing and still have it be effective.
  • discovering their true goals and dreams so they can implement a marketing strategy that reflects their desires.
  • knowing they can improve their revenue through simplified ethical and honest marketing.

Submit a Request for More Info >>>

Event Programs

All of the current presentations are below. If you would like a presentation about something that isn't on the list, please let me know. Most topics, if they are connected to Marketing, Business or Personal Branding, and Publicity, I can cover. 


Absolutely no sales pitches in my presentations. Guaranteed.


Currently these are the meeting, workshop, or conference presentations I offer.

Submit a Request for More Info >>>

Ethical and Honest Social Media Marketing

Are you tired of "Bro" marketing with the scare tactics and aggressive countdown timers? This presentation shows you that you can have ethical and honest; open and transparent marketing strategies and still attract your ideal client.

Marketing as a Tool to Recession Proof Your Business/Firm

During downturns, you don't have to give up on marketing. Consumers are still spending; however, their priorities have changed. Learn how to use marketing to keep qualified leads coming into your business.

How to Reach Potential Clients on TikTok

TikTok's™ algorithm is constantly changing, and with their change to focusing on search like Google, it is important that your strategies adapt. Still using the ethical and honest approach, gain quality leads and clients by upping your TikTok game.

Increase Qualified Leads Through Client-Centered Marketing

Together we'll explore what client-centered marketing means and how it can help you improve the quality of your leads throughout your marketing journey.

I’m Marketing My Firm/Business… Why Isn’t It Working?

There's nothing more frustrating that knowing you're "doing the right things" and not seeing results. There are many reasons why your marketing efforts may be failing you and your business. We'll navigate the main reasons why your marketing may be falling on deaf ears and what can be done to turn it around.

Video is King in Digital Marketing, but I Don’t Have the Time (or Possibly Interest)

Most people who are "camera shy" feels this in their soul. We'll explore the main ways you can market yourself using video and how to get video done quickly and with minimal effort.

Top 10 Best Free & Low-Cost Marketing Tactics to Get Qualified Leads

How can you stretch a small marketing budget? Through free and low-cost marketing strategies and tactics. We'll get to the nitty-gritty of the tactics, and how you can apply them to your business to generate revenue.

Multi-Faceted Marketing Communication for Next-Level Client Acquisition

Using the concept that Marketing, Branding, and Publicity are all interconnected and not three separate strategies, we explore how to effectively promote your business to your ideal client through free and paid channels and how those channels are connected to better serve your clients and your marketing strategy.

Improving Your Firm’s/Business' Marketing Journey

Getting back to basics, this presentation focuses on a Business' Marketing Journey and the core principles that make it effective to gain qualified leads and clients.

 ●  Free Law Conference Speaker  ●  Free Conference Speaker  ●  Free Guest Speaker  ●  Free Speaker Near Me  ●  Free Speaker in Georgia  ●  Keynote Speaker  ●  Speaker for Events  ●  

Submit a Request for More Info >>>

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