Marketing Help for Locally Owned, Small Business Owners and Service Providers
This is for you if you're
trying to figure out...
How can I make my Brand stand out to my customers or clients?
You have a great name, a great logo, great products or services, excellent customer service, but no one seems to be connecting with it.
I know how frustrating that is!
Three - 1 Hour Consultation Sessions
In these three consultation sessions we’ll work together to make sure you have a clear vision for your brand and it has the right messaging to resonate with your target market and ideal customer.
Three - 1 Hour Consultation Sessions
$300 DEPOSIT REQUIRED
to Schedule 1st of Your Three Consultations
A Year's Worth of High-Impact Branding and Marketing Designed Specifically for You and Your Business Goals.
EVERYTHING in High-Impact Branding
EVERYTHING in High-Impact Marketing
with the following additional deliverables
ADDITIONAL BRANDING DELIVERABLES
ADDITIONAL MARKETING DELIVERABLES
$600 DEPOSIT REQUIRED
to Schedule 1st of Your Eight Consultations
This is for you if...
You are ready for High Impact marketing strategy, plans, and campaigns that are based on your goals, your brand values, and your target market.
Let's create a marketing solution that makes your efforts relevant and impactful to your ideal customer!
Let's get customers in the real and digital door!
Five - 1 Hour Consultation Sessions
In these 5 Sessions we’ll create a marketing plan that will move your product or service based business forward and target your ideal customer or clients where they are!
Five - 1 Hour Consultation Sessions
$400 DEPOSIT REQUIRED
to Schedule 1st of Your Five Consultations
One - 1.5 hour Consultation
This is for you if...
You’re currently marketing your business, services, and/or products, and you’re not seeing results.
I've got you.
Together, we'll be able to troubleshoot your current marketing efforts and find ways that you can make real changes to help you meet the goals your marketing is supposed to achieve.
One - 1.5 Hour Consultation
One - 50 Minute Consultation
This is a prime opportunity to have a chat so I can get to know you, your business, and your needs.
You'll get some actionable tips during the consultation that you can execute immediately to improve your brand or market exposure.
At the end of the conversation I will suggest the next steps to take to work together.
Because you're an integral part of the marketing process, you'll be actively involved at every stage of the strategy and planning process and will have complete control over marketing plan execution and analysis.
You have the experience of a marketing professional supporting you and your marketing endeavors... guiding you along the way and answering questions as they arise as you move your business forward.
You will have the most robust and comprehensive marketing strategies to reach your ideal client AND stay top-of-mind through your execution of paid and free marketing because we use the marketing trifecta to develop your custom strategy and plans.
You can rest assured that your unique marketing needs are being met because every plan is custom designed to meet the needs of your business.
Depending on the package you select you will have your scheduled weekly sessions and Voxer support for an extended time after your sessions end which means that even as you begin to execute your marketing strategy and plans, you have the support you need to make sure you're hitting your goals.
Depending on the package, you'll recieve a marketing strategic plan and a 90-Day marketing plan with personalized tactics and calendar for execution by you or your team which means that you have the resources at your fingertips to create effective marketing that will resonate with your potential clients and will help you meet your short-term and long-term business goals.
Deciding between doing all the marketing your self and hiring a marketing consultant can be a challenge. However, when you know for certain you want to be an integral part of the marketing process through execution and analysis,
a Marketing Consultant may be your best option.
Strategic marketing during a recession or economic-downturn can actually improve your market position. As other businesses close their doors, you can rest assured with a 1:1 Marketing Consulting Package you can improve your brand awareness and market share. You will see qualified leads come through YOUR doors.
1:1 Marketing Consulting Packages give you the tools you need to get your marketing going so you can see results quickly. After the initial consultation, a strategy is developed along with a 90-Day Marketing Plan to meet your specific goals.
Using our philosophy of Market Differently™, you'll learn how to market authentically, ethically, and honestly to your ideal client or customer and know they are ready for your services, programs, and products when they inquire.
Because you are managing your own marketing, you have more control over the quantity of quality of leads that come to you. When you have more leads coming in, you have the benefit of choosing the best clients and customers for your business. This enables you to better predict your month to month revenue and serve your clients and customers at a higher quality level than before.
Marketing can be overwhelming even to the most experienced marketers because there are so many options and possibilities. Working with us 1:1 through a Marketing Consulting Package, together, we'll create a custom plan and explain the strategy, plan, and tactics so that you don't have to have a marketing degree to understand how they will benefit you and your business. We'll also explain the steps you need to take to execute the plan. We use integrated marketing communication when developing the strategies, plans, and tactics that will work best for your business. It is more than just Google and Facebook ads. We will work with you helping you every step of the way... planning, execution, evaluation and data analysis, and tweaking so that you have the accountability and support you need to effectively market your business.
By contracting a Marketing Consultant, you are getting the assistance you need to get the strategy and planning off of your plate. You'll also get tips and tricks to streamline your day to day marketing efforts which will allow you more time to serve your clients and customers, improving your relationships with them to gain more repeat business and referrals.
There is nothing more frustrating than paying for Facebook or Google ads and seeing minimal results or posting consistently for days and weeks on social media to barely have anyone contact us. Purchasing a 1:1Marketing Consulting Package, together you will be able to figure out where the disconnect is between your current marketing efforts and your potential clients and customers. You'll be able to see if it is a branding or messaging issue or if your marketing efforts are just not targeted at your ideal customer. This information will your consultant to create a more effective marketing strategy that will reach your ideal clients and get you the results you want... giving you more time with your clients and customers and drawing in more qualified leads.
Using 1:1 marketing Consulting, the consultant can help you write more effective messaging so that when your ideal client sees your ad or post it will make an impression and you will stay top-of-mind as a solution to their problem.
Public Relations is one of the most remarkable parts of Branding and Marketing. With the right strategies most PR and Publicity strategies are FREE and can help round out your Marketing strategy to improve your reach while maintaining your budget. A Marketing Consultant will help you determine what Publicity/PR strategies are right for your business.
You've been doing the marketing for your business for a while now, and you realize that you need more time to spend on activities that move your business forward. Hiring a Marketing Consultant to take care of the Marketing Strategy and Planning for your business can free up some time to allow you to focus on things like clients, growth/expansion, or even your personal life... family, friends, and more.
Referrals are your biggest lead generator, but what happens when the leads slow down? Having an effective marketing strategy and plan in place running in the background gives you the power to assess which leads are best for you so you have more control over the clients you take.
A 1:1 Marketing Consulting Package will help you evaluate where you are and where you want to go so that the right strategy and plan is created to move your business forward using the best and most effective and relevant tools.
Knowing exactly who your clients are, where they hang-out, and how to communicate with them.
Discerning the best metrics and soft data to use to determine success is a must.
Establishing a clear plan starting with year-long strategy, a quarterly plan, and monthly campaigns.
It was clear Emily knew what she was talking about out of the gate. I got the strategies, plans, and campaigns I needed to start my business' marketing off on the right foot. Each session built on the last, which made each new strategy and tactic easy to follow and understand.
Small Business Owner
Collaborating with The Back Pocket CMO has been nothing but amazing. Her flexibility and professionalism are unparalleled.
- Dianne K.
Emily completed digital marketing services and content development for my law firm. Her assessment and marketing help was spot on, and the small-business marketing strategy she provided was easy to execute.
- Ron D.
Emily is very professional and excellent in her work. I was extremely pleased with the process as well as my logo she designed. I will definitely be working with her more in the future!
- Dale F.
Local Coffee Shop Owner
You've lost time and money following marketing strategies the gurus suggested
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Diagnose the Main Issues
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Real Practical Advice
Clear Instructions to Implement Your Revised Marketing Campaigns
Feel Empowered & In Control
Customized to Meet Your Needs
Implement Best Practices
Long & Short-Term Strategy
Foundational Goal Setting
Clear and Realistic Marketing Campaigns