Marketing Help for Locally Owned, Small Business Owners
Marketing Help for Locally Owned, Small Business Owners
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Client: Mandy G.
The client needed to establish a press/media relations strategy where she could be found by bloggers, podcasters, and newscasters for interviews. She had no media or PR experience.
Working with the client, we established a PR/Marketing plan specifically for organic growth using local media outlets. Together we established her Media/PR page on her website. During this time she brokered a deal with Michael's, and press releases were written and distributed to local and national media outlets (TV, Radio, and Print).
The client received multiple opportunities to appear on podcasts and to be interviewed by local business publications. She was pleased with this response as most media outlets were only covering Covid-19 and its impacts.
Want to see more of what client outcomes Back Pocket Branding was able to help deliver? Click the link below to check out all of our case studies by topic.
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